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NEW QUESTION # 76
What are basic principles of field research? Note: There are 2 correct answers to this question.
Answer: A,B
Explanation:
Field research is a cornerstone of SAP Design Thinking, focusing on understanding users in their natural environments. Here's why the correct answers are C and D:
* What people say is often not what they do, think or feel (C):SAP emphasizes the importance of observing behavior rather than relying solely on self-reported data. Users may not always articulate their true needs or actions, so field research involves observing and interpreting real-world behaviors.
* Ask a lot of "why" questions to get valuable data (D):Asking "why" questions helps uncover deeper insights and motivations. SAP encourages curiosity and probing to understand the root causes of user behaviors and challenges.
Incorrect Options:
* A. Focus on the users who represent your main customer group:While focusing on the target audience is important, SAP stresses the value of diverse perspectives, including extreme users, to uncover innovative insights.
* B. Take people out of their context and put them in an inspiring environment:Field research prioritizes observing users in their natural context to gather authentic data. Removing users from their environment can distort their behaviors and insights.
NEW QUESTION # 77
Which phases of the Design Thinking process address the solution space? Note: There are 2 correct Answers to this question.
Answer: A,D
NEW QUESTION # 78
Which of the following is a characteristic of an insight?
Answer: D
NEW QUESTION # 79
Divergentthinking is similar to the practice of_______________, which free the imagination, opens up ours minds to a wealth of opportunities and possibilities, and helps us become more innovative.
Note: There are 1 correct answers to this question.
Answer: D
NEW QUESTION # 80
What rules do you apply when defining a design challenge? Note: There are 3 correct Answers to this question.
Answer: B,C,E
NEW QUESTION # 81
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